About.

Often described as an “onion” with many layers, Kayla brings 7+ years of end-to-end eCommerce experience spanning retention strategy, lifecycle marketing, and conversion-focused copy.

That range ultimately led her to specialize in email marketing, where she strategizes and designs high-performing campaigns and builds customer journeys that turn first-time buyers into loyal, returning customers.

Kayla focuses on long-term retention, brand affinity, and creating emails that actually work — the kind people genuinely want to open.

Get to know the onion here :)